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The Pulse - February 7

Core Business

Parkland is best in class! This week Tara and Simon showcase Parkland’s Powered by Feedback program, and kick off the celebration for Black History Month. Plus, an exciting sneak peak into all the action surrounding Parkland’s Low Carbon Aviation Fuel.

Click here to watch the video.


The Pulse - Parkland's Weekly Update Video 

The Pulse - January 31

From Emergency preparedness to personal safety commitments to championing the next generation,  this week Tara takes a look at how Parklanders are making our workplace and communities safer and better!

Click here to watch the video.


The Pulse - Parkland's Weekly Update Video

The Pulse - January 24

From heroics on the high seas to energizing teams across Canada to learning what our customers desire, Simon shares some incredible stories and insights in this week’s Parkland Pulse.

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The Pulse - January 17

Setting goals, breaking records and offering the best service across the country, this week Simon and Tara show us how Parkland is setting the bar in 2025.

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The Pulse - January 10

2025 is starting with a bang at Parkland! Simon and Tara show us how big and exciting things are already happening in the first week of the new year!

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The Pulse - December 20

Our weekly video highlights the great work and accomplishments aof our teams across the organization. But this week's video is a bit different as it takes a look at some of Tara's and Simon's misses throughout the year in the much anticipated blooper reel!

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The Pulse - December 13

A major milestone for Parkland and our Burnaby Refinery as we announced the production of the first ever batch of low carbon aviation fuel in Canada! Tara and Simon have more on the opportunity at hand!

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Parkland’s Burnaby Refinery becomes the first to successfully produce low carbon aviation fuel in Canada

VANCOUVER, BC – December 10, 2024 – Parkland announced it has successfully produced Canada’s first batch of low carbon aviation fuel at its Burnaby Refinery. With support from the Government of British Columbia, this is a major step toward delivering a Canadian-made solution that can help lower aviation sector emissions, foster economic growth, and support the low-carbon ambitions of British Columbia and Canada. 

The Pulse - December 6

‘Tis the season to give, and Parkland helped spread the holiday spirit with charitable donations, plus our President and CEO talks about the low carbon future in Canada with the Senate Standing Committee on Energy.

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The Pulse - November 29

The holiday season is here! This week Tara and Simon check out how a quick trip to M&M Food Market can take the stress out of hosting dinners and parties!

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The Pulse - November 22

Going the extra mile for our customers. From a big customer appreciation event, to being recognized for outstanding service, Tara and Simon show us how this is job number one across Parkland.

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The Pulse - November 15

Putting you first. There are so many ways in which Parkland puts our customers and community first. Tara takes a look at how Parkland makes a difference every day!

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The Pulse - November 8

Being celebrated for our workplace culture, connecting with car lovers, and thanking our veterans, Tara and Simon have more on what matters to Parklanders in the Pulse!

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Parkland Q3 Update

Parkland released its third quarter results this week. Tara takes a look at the highlights as we close in on the end of the year.

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The Pulse - Parkland Q3 Update

Journie Driving Academy’s Sloan Sterling wins 2024 MIKA Junior Briggs Championship

Sloan Sterling's triumph at the 2024 MIKA Junior Briggs Championship is the culmination of a journey fueled by passion, persistence, and support from the Journie Driving Academy. Selected as one of three drivers for the academy, Sloan gained support and mentorship from the Chip Ganassi team, enabling her to participate in more races and grow as a competitor.

The Journie Driving Academy, launched by Journie Rewards, is focused on making motorsports accessible for underrepresented drivers. And for Sloan, it has opened opportunities and doors for her driving career. The program has given Sloan and her fellow drivers a sneak peek into a professional racing career through the exposure of the Indy Car series, representing a junior racing team, and all the mentorship these young drivers undergo.

With Sloan’s 2024 year soon wrapping up, her goal is to move up to the senior driving division. Excited to learn from tenured drivers, Sloan stated “I want to chase the competition not the trophies.”

Sloan's journey has been powered by her team, PRO (Professional Racing Ontario), and programs that help young drivers succeed both on and off the track. After finishing third in the 2023 championship, she surged to victory in 2024, proving that passion can power a winning journey. With this championship in hand, Sloan Sterling is well on her way to a bright future in racing.


Rockies ROC drivers lend a hand in Hurricane Milton relief efforts

Parkland drivers lend a hand in Hurricane Milton relief efforts

When the call went out, two of our drivers from Colorado were only too happy to answer. For Jacob Jacobson and Bailey Wilson, it was a simple yes to help out their fellow Americans following the devastating impacts of Hurricane Milton.  

“When I heard about the hurricane, I knew in my heart I wanted to help in some way,” Jacob said. 

After being contacted by a distributor of out Texas who was working to provide fuel trucks and drivers to assist the Federal Emergency Management Agency (FEMA), Jacob and Bailey started their four-day journey covering 2,000 miles to Florida.  They had one goal: to assist in the relief efforts following Hurricane Milton, the second-most intense Atlantic hurricane on record. Their mission was focused on delivering essential fuel to those in need, powering vehicles, generators, and crucial infrastructure. 

"The level of destruction was unbelievable. There were downed powerlines, uprooted trees, and flooded areas,” shared Bailey. 

When Jacob and Bailey pulled into the Rodeway Inn in Summerville, Florida they were shocked and knew they had to get down to work. Their first night in the hotel drove home the level of destruction as they had no power and had to rely on the flashlights they packed.

This experience was surreal as Jacob shared, “It allowed me to witness the challenges faced by the Florida residents firsthand.”  

Bailey added, “Seeing the impact of the hurricane reminded me of why I am doing what I am doing.” 

The next day both received their assignments and dispatch orders. Jacob was sent to an auto auction lot in Orlando, while Bailey headed to Sebring Raceway, an auto racing facility in Sebring, Florida. During their time in Florida, they worked to refuel cars, generators and vehicles used by linemen, ensuring essential services could continue. After six long days and nights the two headed back home.  

For Jacob, there was no thinking, it was all about helping out the best way he knew how - driving truck. 

“When we were asked, I jumped at the chance,” he said.  

For Bailey, it was all about the personal connection. 

“I have ties to Florida through my friends and family in the region,” he added.  

While some might describe their efforts as courageous and brave, to Jacob and Bailey, they simply wanted to help out. We applaud these two drivers whose actions reflect our commitment to helping our communities in their time of need.  

Great job Jacob and Bailey! 

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